This website that you have clicked from makes money from online
advertising. The advertising model used is called
affiliate marketing
and enables websites to earn money for promoting products or
services. This page explains more about how affiliate marketing
works.
The internet is filled with great free content.
From blogs, to comparison sites and social media, this content
is used daily by millions of people around the world. One of the
reasons there is so much free online content is because
retailers pay websites to feature them. In the same way as
newspapers or TV stations earn money, websites can advertise
retailers in return for payment.
How does it work?
When someone sees an advert or product they
like, they can click directly through to the retailer’s website
via an affiliate link. If the person buys something, the website
earns a referral payment. As well as a payment for each sale
they drive, websites can receive payments to simply feature the
retailer on their website or can be sent free products to
review.
These payments help cover the cost of running
the website, paying employees and financing office space to help
them keep producing content. This means that websites may
produce content that is designed to showcase retailers' products
and services to their audience. |