Our Story: Bringing happiness and quality to every corner of the world. It started under the cloud-ridden April sky of yet another belated Swedish spring in 2008. Two friends had a vision: a vision to spread happiness by turning an everyday essential into a colourful design piece with a rigid standard of ultimate quality, craftsmanship and creativity. It’s a concept brought to perfection by the Happy Socks collective of creators.

Our Success: Happy Socks has become an instant success in countries across all continents. We are available in more than 6000 top fashion apparel boutiques in more than 70 different countries, besides being sold in the world’s most prestigious department stores. Some of our current retailers are: Opening Ceremony, Galleries Lafayette, Selfridges, Lane Crawford, Isetan, Kitson LA and colette.

Target market: Happy Socks can be found on pretty much anyone - hipsters, business men/women, kids, grandparents... you name it. Happy Socks is for people who love colour. Happy Socks will always be there for everyone who wishes to give colour to an everyday essential.

Our Collection: The collection of socks features an almost endless variety of models and designs, crossing a wide spectrum of colour combinations, materials and textures. Simply put: a pair of high-quality socks for every occasion, mindset and style. During 2014 Happy Socks expanded the collection to also include underwear and private label sales.